Keith Underdown
About the Author

Keith Underdown is one of the UK's most experienced Information Architects.
In a 40 year career in IT his experience ranges from programming real time psychology experiments, VME operating system design at ICL, leading the operational design of a major new banking suite and developing corporate, group-wide information architectures. He has worked in Europe, United States, Middle East and South Korea.
He has worked on several customer data cleansing projects, which has given him a good insight into the vagaries of naming conventions and the structure of postal addresses, perhaps more complex in the UK than anywhere else. He has spoken at or chaired many events and seminars: most recently the IAIDQ Seminar in Cardiff, his home city. Keith is presently the Convenor of the IAIDQ’s British Isles Community of Practice (CoP).
Keith has now retired from regular practice but remains a keen supporter of the IAIDQ and intends to contribute many more newsletter articles, and perhaps even a book.
Contact Keith via email at keith [dot] underdown [AT] iaidq [dot] org
